CHONGQING (CQNEWS) -- Recently, Chongqing Dangdai Lifan Football Club officially announced that after friendly negotiations between the two parties, SWM Automobile and Chongqing Dangdai Lifan Football Club reached an agreement. Starting from the new season of the 2020 Chinese Super League, SWM Automobile will no longer provide title sponsorship, and it will stop advertising sponsorship front and back on the jersey. The two parties will still maintain good relations and close ties, and do not rule out the possibility of cooperation again due to football in the future.

On February 28, 2018, Chongqing Dangdai Lifan Football Club and Gong Daxing’s SWM Automobile officially signed a cooperation agreement, and SWM Automobile officially became the title sponsor of Chongqing Dangdai Lifan Football Club. Looking back on the past two seasons, Chongqing SWM has written a great deal in the history of Chongqing football. In 2018, it was a thrilling season. In 2019, under the leadership of Cruyff, it launched an impact on the highest score in the history of the team. At present, Chongqing Dangdai Football Team is actively looking for new sponsors. (Translated by Luo Juan, Fathom Language Limited)