新浪微博
腾讯微博
微信
QQ空间
QQ好友
手机阅读分享话题

Chongqing News

Sales of sports goods soar during the Tokyo Olympic Games

2021-08-11 10:07:19

Basketball-related products are the most popular. (Photo provided by Tik Tok)

CHONGQING (CQNEWS) -- Recently, Tik Tok for e-commerce released relevant data during the Tokyo Olympic Games. According to the statistics, from July 21 to August 8, sales of sports goods in Tik Tok for e-commerce increased by 365% year-on-year. Hongxing Erke became the most popular sports brand. Moreover, Guirenniao, Li Ning and Anta, which are also domestic sports brands, also ranked among the top five.

Among them, commodities related to classic Olympic events such as basketball, swimming, badminton, tennis, and table tennis are the most popular. In addition, some niche sports have also come into our sight during the Olympics. According to the data, the sales of skateboard, rock climbing, surfing and baseball related commodities surged year-on-year, including skateboard as high as 353%. Among the four new Olympic events, skateboarding is also the only sport in which Chinese athletes reached the finals.

In the sales list of sports brands, Hongxing Erke topped the list, while Guirenniao, Li Ning and Anta also ranked in the tops. Among the top five on the list, domestic sports brands occupy four seats, which shows that domestic brands are being favored by more and more consumers. (Translated by Zeng Chenxi, Fathom Language Limited)

Editor:Jiang Yiwei