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Chongqing News

“Pengshui Miao embroidery” meets “Game for Peace”, what happened?

2021-10-15 14:43:13

“Game for Peace” with the theme of Pengshui Miao embroidery. (Photo provided by the Tecent)

CHONGQING (CQNEWS) -- Using needle instead of pen and thread as ink, in the Miao embroidery workshop in Pengshui County of Chongqing, more than a dozen embroidery women are adept at needle piercing, thread picking and embroidery. The 5-meter-long Miao embroidery scroll under their stitches is not a purely traditional landscape, but a blend of modern trendy airplanes, high-rise buildings and even digital characters in the game.

This long scroll is the Miao embroidery themed work “Great Embroidery Peace” jointly created by Li Shaoyu, the heir of intangible cultural heritage “Pengshui Miao embroidery” in Chongqing, and the aesthetic plan of “Game for Peace” and “Trend of the Times”. It is designed by professors and students of the Academy of Arts & Design of Tsinghua University, and then embroidered by Li Shaoyu and more than a dozen local embroidery women in Pengshui County of Chongqing.

It is learned that Pengshui Miao embroidery was officially included in the list of intangible cultural heritage protection projects in Chongqing in 2016. It is famous for its fine workmanship and exquisite craftsmanship, with more than 20 stitches and techniques, bright colors and rich patterns. However, it is not easy to let these “old objects” that embody wisdom and beauty into the market and into the hearts of young people. Li Shaoyu found that embroidery items that young people like nowadays “should be both cheap and good-looking,” with both modern aesthetic and traditional elements. There are few creative products and smaller customer groups, so it is difficult to increase sales.

When Tencent’s “Game for Peace” and “Trend of the Times” long-term aesthetic and literary creation project found Li Shaoyu and proposed to carry out a series of cooperation with Pengshui Miao embroidery as the theme, they just hit it off. As the long scroll design contains dense and complex stylized characters, for Li Shaoyu and embroidery women, it is a new thing that has never been encountered before.

“I hope that through these innovative attempts, on the premise of preserving the essence of Miao embroidery, we can find the combination of Miao traditional patterns and the aesthetic appreciation of today’s young people.” Li Shaoyu said that through this cross-border cooperation, she hopes to let more people understand the Miao culture, discover the beauty of heritage, and also push Miao embroidery works to a broader market, so that “old objects” will have “new vitality.”

Many people have come to visit. (Photo provided by the Tecent)

At present, the creative scroll of “Great Embroidery Peace” will also be launched with the same digital version online at the same time, with H5 as the load-bearing form, with the help of the digital scene and endogenous flow advantage of “Game for Peace” to convey the beauty of Miao embroidery to more young people. In addition, in the cross-border activities of Miao embroidery with the theme of “Great Embroidery Peace”, “Game for Peace” also cooperated with well-known designers and students from many colleges and universities, to jointly create Miao embroidery high-definition fashion, game skin, Chongqing landmark Eling Testbed 2 Miao-patterned graffiti murals and other works, to help diversely Pengshui Miao embroidery step out of the mountains and inject more new vitality into the heritage. (Translated by Wang Junli, Fathom Language Limited)

Editor:Jiang Yiwei